Bespoke Media Training



Facing the media, especially broadcasters, can be a daunting experience, even if you have good news to tell. Many media-training courses concentrate on nightmare scenarios and attendees are given a brutally hard-time and come away feeling humiliated, vowing to avoid at all costs having to do it for real. What is the point of that? We want you to enjoy the experience and grow in confidence, and we have the knowledge to help you do that. Most journalists do not want to trip you up or catch you out. They want a good interviewee who will provide succinct answers to the questions they pose. Job done.

We will run you through some realistic scenarios and give you tips to make sure that you are fully prepared to face any journalist, TV or radio interview. What is more, this will help you enormously for other areas of your business, such as giving presentations, preparing pitches or being a guest speaker.

Based on our extensive experience in TV broadcasting, Vistaworx is proud to offer bespoke media training and crisis management courses in partnership with Richard Lyddon, one of the westcountry’s most respected journalists.
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A near 30-year career in broadcasting saw Richard as a senior correspondent for TV-am, Sky News and Reuters, culminating in presenting the ITV West regional news as well as their current affairs output. He has maintained a parallel career in corporate video and voiceover, both writing and presenting.

As a media trainer Richard concentrates on building confidence, not destroying it. Clients include the Metropolitan Police, NHS, National Grid, DHL, Dairy Crest.

He was a founding presenter of the audio version of The Economist
​​​​​​​with voiceover clients including the London Business School, Unilever, Santander, Chartered Banker Institute, Pw, Infosys, Institute of Civil Engineers, New Scientist, Kantar Media.


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